Works for: Brand Designer
Lives in: Oakland
Last thing watched / read / listened to / seen:
I just finished American Gods
How was it?
Shadow (usually we get adjectives, but this is more interesting)
Brands on the Street:
Took her a second to think about what she was wearing etc.
- Rachel Comey (a fashion design in NYC, we did not know her either)
- American Apparel
Why these brands?
My girlfriend works at Rachel Comey. She just did a line that was focused on the real people who love her clothes. I respect that but I only have this one pair of jeans from her.
And though I am not wearing them, I love Vans. Just growing up and being around all my skater friends…we just wore Vans. You know, some of us had Converse but EVERYONE wears Converse! I was like f*ck Converse. But maybe I should try them now!
Are you aware of any “shared value” imparted by these brands?
Would you switch to a brand that was just as good but that offered more shared value?
As a designer, I want to do design work that benefits the community so yes, I would. I have a lot of respect for brands that do that and still trying to figure it out myself.