Name: Beatrice
Age: 37
Living in: San Francisco for now, but returning to Northern Italy next week, unfortunately
Gig: I’ve run a clothing store for 15 years. A month ago I sold it.
Main source of news: Through social networks. Facebook or Google.
What brands do you have on you right now? I prefer brands that aren’t famous. I like to search for things that are different, or vintage. I don’t care about the brand.
Why do you like vintage?
I like the old styles, from the ‘70s and ‘80s. I like to mix. I invented my style.
Are there any brands that have made their way into your style?
Nothing big, no. These sunglasses are Armani, but only because I got them for 15 euros.
I see you have an Apple. Do you like Apple?
I do like Apple. It’s clear and easy to use. And I like the design.
Do you get excited when a new iPhone comes out?
Yes, I usually buy the new one. I have an account where I can change the iPhone under the same contract.
So Apple is the brand you like the most?
Yes, I think it’s the best.
What do you think about brands that give back, like Warby Parker and Toms Shoes?
I sold Toms Shoes in my shop. I think it’s very good when brands give back. With a little amount of money we can help someone.
When you buy things for yourself, do you think about giving back?
I think I’m helping the employees of the restaurant by spending money there.
Do you do any charity work yourself?
Not yet, but it’s one of my future projects.