Believe it or not, this interview was 6 minutes. We seemed to be on a different page with our subject. It is our fault. Regardless, here at BotS we post ALL interviews, regardless of whether or not we find them insightful as, there is always some nugget of interest.
Name: Jiefu
Age: 44
Works for: Computer programmer
Lives in: San Francisco
Last thing watched / read / listened to / seen: Stranger Things
How was it?
Intelligent
Major News Source:
Brands on the Street:
- Levi’s
- Target
Impact on Society
I would say that they both have a positive impact on society
Are you aware of any “shared value” imparted by these brands?
I am sure they do but I do not know
Did shared value drive these purchasing decisions in any way?
no
Would you switch to a brand that was just as good but that offered more shared value?
I personally donate to charities at the end of the year so, it is not something I look for when it comes to purchases, but I suppose if faced with the choice of a brand that gives back to the community and one that does not, all things being equal…I would go for the one that gives back.